We’ve all heard a million times that “direct mail is dead” because we live in a digital age. Talk about a blanket statement! But if it’s true, then someone might want to let a lot of digital-first marketers know that. CLICK HERE TO READ MORE
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What the experts are saying about Direct Mail and how it is vastly underratedWe here at AnyDoorMarketing found this great article in the Huffington Post and wanted to share with you some interesting statistics.
- 33% of consumers find direct mail to be the most effective way to remember a product - 74% of consumers cannot wait to find out what's in their mailbox - 80% of consumers open all of their mail (including so called "junk mail".) |
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